2021 was dubbed the year of the “Great Resignation” and in a workplace report, 53% of companies said they experienced an increased employee quit rate last year. This has caused companies to place more emphasis on employee loyalty and many are exploring new ways to try and keep their employees on board for as long as possible.
Employee loyalty is an umbrella term that refers to an employee’s attachment to their current employer and when an employee is loyal, they will be less likely to look for a new job or accept a job offer from another company. Having a loyal team is undeniably important and it can improve things such as morale, productivity and efficiency. Of course, employee loyalty will help to reduce turnover rates and the time and costs associated with hiring new employees too. Ideally, all companies should have a team that is dedicated to helping them achieve future goals, no matter what it takes, aiding their ongoing success.
Thankfully, there are lots of things you can do as an employer to prevent your employees from wanting to apply for new jobs and below we have put together some useful tips for enhancing employee loyalty.
Invest in a quality office space
Your employees will spend a lot of their time working in your office and the look and feel of the space will have a direct impact on loyalty. Investing in an office space that is well-located and design-led can help you to improve employee satisfaction, and creating a positive workplace experience will encourage your team to stick with your company.
Ideally, your office space should be customised to suit the culture of your company and it should be designed in a way that uplifts your team. Having a comfortable, supportive and inspiring workspace will help motivate employees to perform at their best every day, which can have a knock-on effect on loyalty. It can also be advantageous to look for an office space that provides you with access to facilities like meeting rooms and breakout areas, as these additional spaces will help to improve the overall office experience.
Implement an incentive program
All employees want to feel valued and appreciated, and a great way to enhance employee loyalty is to recognise and reward hard work. Implementing an incentive program can help to engage your team and at the same time, show them just how much you appreciate the amount of effort they put into their role on a day-to-day basis.
There are so many brilliant incentive programs out there and regardless of your employees’ hobbies and interests, or your budget, you won’t struggle to find a solution that works for your company. Of course, an incentive program is a brilliant motivator too and when your team is rewarded for their efforts, they will want to do even more. This, in turn, cultivates employee loyalty and your business will reap the benefits.
Listen to your team
Nurturing a positive relationship with your employees is key to enhancing loyalty and one way to do this is to encourage them to share their thoughts and opinions with you. Listening to your team’s ideas and concerns, and making the effort to act upon them can help to reduce the likelihood of your employees searching for new jobs.
Arranging regular one-to-one meetings is a brilliant way to check in with your team. Employees will likely feel more comfortable sharing their feedback with you privately rather than in front of others and a one-to-one provides you with the perfect opportunity to address any worries too. Engaging your team and making them feel more involved in your company can help to foster employee loyalty, and reduce your turnover rates.
Provide development opportunities
Simply put, when your employees can progress within your company to reach their career goals, they will be more likely to continue working for you long-term. Providing training and development opportunities is more important than ever before and it can be an incredibly effective way to increase employee loyalty.
Even if you don’t have many opportunities for promotions within some departments, finding ways to provide your employees with new responsibilities can be advantageous. Whenever you invest in your team it can help to enhance loyalty and many prefer to work for a company that isn’t limiting their capabilities. Of course, training and development opportunities will improve your team’s skill set and performance too, and this can be very beneficial for your company.
Keep your team in the loop
Being open and honest with your team can go a long way, and this is always something employees will appreciate. When you keep your team in the loop and you’re as transparent as possible with them, it can have a big impact on loyalty. If your employees don’t feel like outsiders or afterthoughts, they will be more likely to want to stay at your company.
At this moment in time, when the future of many companies is more uncertain than ever before, regularly updating your team is incredibly important. Keeping your employees in the loop can significantly reduce workplace stress and help them to feel at ease, and when they’re not the last to know about changes that directly affect them, they won’t be looking out for opportunities elsewhere. The last thing you want is to undermine the loyalty you do have, so try to keep your team up to date.
Renting office space in Oxford Street
When searching for a new office space in Oxford Street that will help you to enhance employee loyalty, be sure to explore the rest of the One Avenue website. We have a selection of office spaces to rent throughout London and we can help you to find the right home for your company. All of our fully furnished and fully customisable private offices are a breath of fresh air, and we can assure you that they will have a positive impact on employee satisfaction. We pride ourselves on helping organisations find workspaces in which they thrive and can build a powerful and resilient company culture. If you have any questions about our office space in Oxford Street, don’t hesitate to get in touch with our team today.
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